Reklamnye kampanii XX veka: etokha globalizat︠s︡ii 1990-kh
Uchebnoe posobie
(
Chastʹ 3
)
Grit︠s︡uk A.P.
This book tells about the history of the advertising campaigns of the XXth century. It focuses on the formation of the main brands, market wars and their reasons, car advertising.
MGUP
M.,
2012,
200 копий,
Paperback,
222 p,
(In Russian)
21 USD
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MGUP
M.,
2012,
200 копий,
Paperback,
222 p,
(In Russian)