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Publications Prostotina I︠u︡.V.:
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Institut reklamy v modelirovanii potrebitelʹskogo povedenii︠a︡ v Rossii: gendernoe izmerenie
Institut reklamy v modelirovanii potrebitelʹskogo povedenii︠a︡ v Rossii: gendernoe izmerenie
Monografii︠a︡
Prostotina I︠U︡.V.
Данная монография посвящена изучению роли института рекламы в моделировании потребительского поведения и воспроизводстве его гендерных образов в России. В ходе исследования автором убедительно доказывается, что в российской реальности институциональ…
Fond nauki i obrazovanii︠a︡
Rostov-na-Donu, 2019, 550 copies,
Paperback, 207 p., tables, (In Russian)
ISBN 978-5-907125-63-6
C07432
$35,00
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Fond nauki i obrazovanii︠a︡
Rostov-na-Donu, 2019, 550 copies,
Paperback, 207 p., tables, (In Russian)
ISBN 978-5-907125-63-6
C07432
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