Kupi-prodaĭ: istorii︠a︡ razvitii︠a︡ russkoĭ reklamy v Kitae (v pervoĭ polovine XX veka)
Monografii︠a︡. Kniga s dvoĭnym vkhodom
Illustrations and maps
color illustrations
$54.90
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The edition in Russian and Chinese is dedicated to Russian advertising in China in the late XIX - early XX centuries. Using rare sources and literature, the authors briefly analyze the history of the emergence of advertising and periodicals in Russian in China, in particular, issues of the emergence and use of Russian advertising in Beijing (Orthodox Spiritual Mission and its publishing activities), Harbin (the informal capital of Russian emigration in China), Shanghai (among foreign concessions), Tianjin, Far / Dairen / Dalian and northeastern China (Heilongjiang provinces). The book is illustrated with samples of Russian commercial advertising.
