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Недавно искали: наумов; дагестанские ковры; topics linguistics; topics general maps; topics reference-books; თბილისი;
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Germenevtika kak sposob interpretat︠s︡ii reklamnykh tekstov (na materiale pechatnykh z︠h︡urnalov FRG)

Monografii︠a︡

Tuovila I︠U︡.O.
Linguistik
RUSSIA , Volga
Publisher
SGAU
Published in
Samara
Year
2015
Pages
176
Volume1
176
Illustrations and maps
illustrations
Cover
Paperback
Circulation
500 copies
Weight
0.190 kg
ISBN
978-5-7883-1060-2
22.5 USD
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16 USD
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В монографии представлены основные вопросы интерпретации текстов печатной рекламы, которые рассматриваются с позиции герменевтики на материале журналов, изданных в Германии. Автор освещает понятие «герменевтика» и возможность ее применения в качестве универсального метода для интерпретации и изучения печатных рекламных текстов. Автор книги Туовила Юлия Олеговна.
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