Złotouści i gołosłowni
Przywództwo performatywne w świetle wybranych przemówień politycznych po 1918 roku
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There is widespread resentment by politicians. On the one hand, they are gold-colored, and on the other - groundless. So how do they convince the audience to entrust them with important social functions? How do they prove that they are suitable for performing these functions? This is what this book is about. In it, the author re-reads the speeches delivered by Polish leaders. He replaces rhetorical analysis with performative analysis. In the historical material, he shows why the opposition leaders prefer to present themselves as the fathers of the nation, and the ruling leaders - as gods. It explains why the populist message is so popular and how to defend yourself against the label of a populist. He proves that the pattern of confirming one's own leadership is independent of the epoch. Provides leaders with communication tools to broaden their base of support; he cautions followers against places where leaders set communication traps for them.