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Publications by Gagieva O.X.:
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Organizat︠s︡ii︠a︡ i upravlenie marketingovoĭ dei︠a︡telʹnostʹi︠u︡ kommercheskogo banka
Organizat︠s︡ii︠a︡ i upravlenie marketingovoĭ dei︠a︡telʹnostʹi︠u︡ kommercheskogo banka
Monografii︠a︡
Gagieva O.X., Tokaëva O.N
The monograph analyses modern specific trends and tendencies in the development of interaction between banks and clients in Russia, defines the key role of bank marketing activities, researches the possibilities of optimization of bank clients base.
Vladikavkaz, 2007, 1500 copies,
Hardcover, 208 p, (In Russian)
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Hardcover, 208 p, (In Russian)
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