Konkurentnyĭ marketing
Strategicheskiĭ podkhod
(
Serie Biblioteka izdatelʹstva Rutledz︠h︡: marketing
)
es ist herausgegeben in
Colchester, Essex
216 USD
hinzufügen in
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This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.